# Marketing de realidade virtual: A nova era do Marketing

## Introdução

– A ascensão da Realidade Virtual (VR) e Aumentada (AR)
– Como a tecnologia VR/AR mudou o modo de consumir conteúdo
– Benefícios da Realidade Virtual no Marketing

## Diferença entre leads orgânicos e leads pagos

– O que são leads orgânicos?
– O que são leads pagos?
– Principais diferenças entre os dois tipos de leads

## Como gerar leads orgânicos para o seu negócio

– Otimização para SEO: técnicas para melhorar o ranqueamento do seu site nos motores de busca
– Conteúdo engajador: dicas para criar conteúdo que cative seu público
– Redes Sociais: estratégias para impulsionar o alcance dos seus perfis nas redes sociais
– Marketing de e-mail: conheça as melhores práticas para construir sua lista de e-mails

## Exemplos de empresas que utilizam Marketing de Realidade Virtual

– Casos de sucesso de Marketing VR/AR
– Como essas empresas utilizam a tecnologia VR/AR em suas campanhas

## Aplicações da Realidade Virtual no Marketing

– Realidade Virtual em feiras e eventos
– Gamificação em campanhas de Marketing
– Publicidade em 360 graus

## Como escolher a melhor plataforma de Realidade Virtual para o seu negócio

– Dicas para escolher a tecnologia que melhor se adapta às necessidades do seu negócio
– Comparações entre plataformas de Realidade Virtual

## Ética e privacidade no Marketing de Realidade Virtual

– Regras para uso de dados dos consumidores
– Riscos associados ao compartilhamento de dados

## Inovações tecnológicas que estão mudando o jogo

– Hololens: o futuro dos óculos de Realidade Virtual
– Tecnologia de Brain-Computer Interface (BCI) e seu impacto no Marketing

## Exemplo prático: como utilizar a Realidade Virtual na promoção de um evento

– Planejamento de uma campanha de Realidade Virtual
– Como criar uma experiência imersiva no evento utilizando Realidade Virtual

## Conclusão

– O futuro do Marketing com a Realidade Virtual
– Benefícios e desafios da utilização dessa tecnologia

## FAQs

1. A Realidade Virtual pode ajudar a impulsionar minhas vendas?
2. Como escolher a melhor tecnologia VR para minha empresa?
3. Como criar conteúdo para Realidade Virtual?
4. Como mensurar os resultados de uma campanha em Realidade Virtual?
5. O que devo levar em consideração ao utilizar a tecnologia em campanhas de Marketing?

br>Mark Zuckerberg ha afirmado que tanto la Realidad Virtual (VR) como la Realidad Aumentada (AR) redefinirán nuestra relación con la tecnología en esta nueva década. La década de 2020.

Así, donde los teléfonos móviles dominaron la década de 2010, la web la década de 2000 y los ordenadores de escritorio la década de 1990, ahora, Zuckerberg identificó a la VR y la AR, como la plataformas innovadoras de la nueva década.

Y si este es el caso, los especialistas en marketing debemos estar preparados para aprovecharlo, como el próximo gran canal para medios digitales.

Pero… la pregunta es, ¿estamos listos?

Pues de todo eso hablaremos hoy. Y es que estoy seguro que la realidad virtual cambiará el marketing en los próximos años.

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https://www.youtubepp.com/watch?v=573ZjyGDRv4 ,

Hi! Curious Social Networks. In its annual publication, Mark Zuckerberg said that both the virtual reality as augmented reality “redefine our relationship with technology” in this new decade. 2020s. So, where mobile phones dominated the 2010s, the 2000s web and desktop computers the early 1990s, now, Zuckerberg identified the

VR and AR, as innovative platforms of the new decade. And if this is the case, specialists in marketing must be prepared to use it , as the next big channel for digital media. But … the question is, are we ready? For all that talk about today.

And I am sure that virtual reality will change the marketing in the coming years. So, if you want to be on, sign up and give the bell. 3 videos featured each week. JJ am Priego and this is Easypromos TV. Come on!!!! INTRO

Virtual reality is not new for specialists in marketing. But … the initial excitement about the experience of all – encompassing user and potential to achieve new levels of engagement, he went quickly to skepticism about its practical application in the media.

Despite this, the most innovative, marketers have already created successful campaigns reality virtual. A truly unique experience. Already in 2015, Nike adopted virtual reality, to promote their football boots HyperVenom, with a video of 90 seconds, where the user gains the perspective of sports superstar

Neymar Jr, with a view of 360 degrees, while the player dibla rivals and marks a major goal. And, unlike watching a standard ad, the user is immersed in the world itself brand, and little room to distract from your message. You do not have distractions inside …

The video can generally be the way Immersive to tell stories today, but virtual reality has the potential to generate even greater levels of interaction. Think funny how, for example, a brand of travel could transport a user to a place previously you searched.

Ie see the wonders of Egypt with your augmented reality glasses to persuade the purchase of the trip … But … the virtual reality has been criticized for being just fun and somewhat misleading, instead of seeing it as an emerging technology that can benefit marketing. And, there are some obstacles currently.

First your target audience. And, after reaching a record ten million devices sold in 2017, sales growth stagnated, with this figure falling to eight million 2018. And when compared to the 2.71 billion users of smartphones 2019, the difference is quite clear.

At the end, marketers want your ads look and currently the virtual reality still eludes the audience needed to boost ROI. Thus, only when the VR technology is portable and affordable, we will see a significant increase in its adoption at the consumer level and, therefore, advertiser level.

And here, the Quest Oculus Facebook, have much to say … And the social network she is very happy with the adaptation to the market its first autonomous VR glasses. Yes, glasses that does not connect to any computer because it takes all

Software included and it has a very price competitive. Just over 400 €. According to data from the web portal Superdata, the Oculus Quest sold more than 1 million units in its first two weeks.

Now, less than a year since its launch, which was in May 2019, but still do not have updated data. But sure enough they have sold millions. And, even Mark Zuckerberg said in a statement that sales of Oculus Quest, have been “higher than expected”.

In fact the high office of Facebook mentioned that last Christmas Day were sold, at the least 5 million in the Oculus Store. Own application store Oculus. Therefore, many times, when you go to your store online, to oculus.com, viewers are not stock.

And it is, I assure you, that when you prove, are you awake a clear need for comprártelas … This means that, despite the slow adoption of virtual reality, another study prepared by Futuresource Consulting, of which did echo a few months “Forbes” does, says that

In 2023, the VR market will experience strong growth. By then, it is expected that the net sales of virtual reality devices, has amounted to 168 million, generating 98.4 million and reaching a deployment World Cup rubbing 2%. But … for this scenario to occur, experts say it is essential

The hardware is becoming less invasive once and can take advantage of the new network: the 5G. Another of the key issues in the implementation of this technology. And, like everything else, the 5G get you connected faster and enjoy experiences more immersive without being tied to cables.

And it is that the cables, one thing we are very uncomfortable as users, but which they were essential for glasses less powerful. Therefore, independent viewers, ie wireless, devised by Facebook, is enjoying so well received by users.

And eye, that the arrival of the new generation of consoles, including the PlayStation 5 Xbox and Series X, also make the VR to step forward. And if not, time to time… Another second obstacle that currently exists, is to create virtual reality content,

It requires a lot of time, resources and budget. Besides, that unlike other forms of content, virtual reality can not be reuse to meet the needs of other channels. In addition, with this higher cost, creativity in VR, has the added pressure,

That the only way to disconnect from the ad, is removing the viewfinder. Therefore, the ad should be captivating and attractive, to avoid damaging experience of the user, and ultimately that is detrimental to the brand. But hey, although these obstacles may be hindering to virtual reality, its

Large – scale adoption, I am sure that with future advances in advertising technology, intricate monitoring methodology and strategies creative, virtual reality has the potential to become, in an exceptional way of participation of the client in future campaigns marketing. And what do you think? How have you been curious and inquisitive?

What do you think of this video? If you want, I will give another example video ads, and also how to use Best all this information, so that Facebook ads are spectacular. You can leave me your opinions in the comments, read them all …

And nothing, apart from him like a video, subscribe and campanita … Watch this video here is brutal … If not a subscriber, give this button ya !!! And these two buttons is my other channels, both as science Science Stories History. And remember, knowledge is a requirement essential for survival.

Many thanks.

,00:00 Hi!
00:04 Curious Social Networks.
00:06 In its annual publication, Mark Zuckerberg said that both the virtual reality as
00:10 augmented reality “redefine our relationship with technology” in this new
00:15 decade.
00:16 2020s.
00:17 So, where mobile phones dominated the 2010s, the 2000s web
00:23 and desktop computers the early 1990s, now, Zuckerberg identified the
00:28 VR and AR, as innovative platforms of the new decade.
00:33 And if this is the case, specialists in marketing must be prepared to use it ,
00:37 as the next big channel for digital media.
00:41 But … the question is, are we ready?
00:43 For all that talk about today.
00:44 And I am sure that virtual reality will change the marketing in the coming years.
00:49 So, if you want to be on, sign up and give the bell.
00:52 3 videos featured each week.
00:54 JJ am Priego and this is Easypromos TV.
01:05 Come on!!!!
01:10 INTRO
01:14 Virtual reality is not new for specialists in marketing.
01:22 But … the initial excitement about the experience of all – encompassing user and potential
01:27 to achieve new levels of engagement, he went quickly to skepticism about
01:31 its practical application in the media.
01:33 Despite this, the most innovative, marketers have already created successful campaigns reality
01:38 virtual.
01:39 A truly unique experience.
01:41 Already in 2015, Nike adopted virtual reality, to promote their football boots HyperVenom,
01:47 with a video of 90 seconds, where the user gains the perspective of sports superstar
01:51 Neymar Jr, with a view of 360 degrees, while the player dibla rivals and
01:56 marks a major goal.
01:57 And, unlike watching a standard ad, the user is immersed in the world itself
02:02 brand, and little room to distract from your message.
02:06 You do not have distractions inside …
02:09 The video can generally be the way Immersive to tell stories today,
02:13 but virtual reality has the potential to generate even greater levels of interaction.
02:17 Think funny how, for example, a brand of travel could transport a user
02:22 to a place previously you searched.
02:24 Ie see the wonders of Egypt with your augmented reality glasses to persuade
02:29 the purchase of the trip …
02:31 But … the virtual reality has been criticized for being just fun and somewhat misleading,
02:36 instead of seeing it as an emerging technology that can benefit marketing.
02:41 And, there are some obstacles currently.
02:43 First your target audience.
02:45 And, after reaching a record ten million devices sold
02:49 in 2017, sales growth stagnated, with this figure falling to eight million
02:55 2018.
02:56 And when compared to the 2.71 billion users of smartphones
03:01 2019, the difference is quite clear.
03:05 At the end, marketers want your ads look and currently the
03:10 virtual reality still eludes the audience needed to boost ROI.
03:13 Thus, only when the VR technology is portable and affordable, we will see a significant increase
03:21 in its adoption at the consumer level and, therefore, advertiser level.
03:25 And here, the Quest Oculus Facebook, have much to say … And the social network
03:31 she is very happy with the adaptation to the market its first autonomous VR glasses.
03:35 Yes, glasses that does not connect to any computer because it takes all
03:40 software included and it has a very price competitive.
03:45 Just over 400 €.
03:48 According to data from the web portal Superdata, the Oculus Quest sold more than 1 million
03:52 units in its first two weeks.
03:55 Now, less than a year since its launch, which was in May 2019, but still do not have
04:00 updated data.
04:02 But sure enough they have sold millions.
04:04 And, even Mark Zuckerberg said in a statement that sales of
04:08 Oculus Quest, have been “higher than expected”.
04:11 In fact the high office of Facebook mentioned that last Christmas Day were sold,
04:16 at the least 5 million in the Oculus Store.
04:19 Own application store Oculus.
04:21 Therefore, many times, when you go to your store online, to oculus.com, viewers are not
04:27 stock.
04:28 And it is, I assure you, that when you prove, are you awake a clear need for comprártelas …
04:33 This means that, despite the slow adoption of virtual reality, another study prepared
04:37 by Futuresource Consulting, of which did echo a few months “Forbes” does, says that
04:42 in 2023, the VR market will experience strong growth.
04:47 By then, it is expected that the net sales of virtual reality devices, has
04:51 amounted to 168 million, generating 98.4 million and reaching a deployment
04:59 World Cup rubbing 2%.
05:01 But … for this scenario to occur, experts say it is essential
05:06 the hardware is becoming less invasive once and can take advantage of the new network: the 5G.
05:11 Another of the key issues in the implementation of this technology.
05:14 And, like everything else, the 5G get you connected faster and enjoy experiences
05:19 more immersive without being tied to cables.
05:22 And it is that the cables, one thing we are very uncomfortable as users, but
05:26 which they were essential for glasses less powerful.
05:30 Therefore, independent viewers, ie wireless, devised by Facebook, is enjoying
05:35 so well received by users.
05:39 And eye, that the arrival of the new generation of consoles, including the PlayStation 5
05:49 Xbox and Series X, also make the VR to step forward.
05:53 And if not, time to time…
05:55 Another second obstacle that currently exists, is to create virtual reality content,
06:00 It requires a lot of time, resources and budget.
06:03 Besides, that unlike other forms of content, virtual reality can not be
06:07 reuse to meet the needs of other channels.
06:11 In addition, with this higher cost, creativity in VR, has the added pressure,
06:16 that the only way to disconnect from the ad, is removing the viewfinder.
06:20 Therefore, the ad should be captivating and attractive, to avoid damaging experience
06:26 of the user, and ultimately that is detrimental to the brand.
06:30 But hey, although these obstacles may be hindering to virtual reality, its
06:33 large – scale adoption, I am sure that with future advances in advertising technology,
06:38 intricate monitoring methodology and strategies creative, virtual reality has the potential
06:44 to become, in an exceptional way of participation of the client in future campaigns
06:48 marketing.
06:50 And what do you think?
06:52 How have you been curious and inquisitive?
06:55 What do you think of this video?
06:56 If you want, I will give another example video ads, and also how to use
06:59 Best all this information, so that Facebook ads are spectacular.
07:00 You can leave me your opinions in the comments, read them all …
07:01 And nothing, apart from him like a video, subscribe and campanita … Watch this video here is
07:06 brutal … If not a subscriber, give this button ya !!!
07:09 And these two buttons is my other channels, both as science Science Stories
07:13 History.
07:15 And remember, knowledge is a requirement essential for survival.
07:20 Many thanks.
, , , #son #futuro #del #Marketing , [agora]